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Privacy policy

How we collect, use and protect your personal information.

1. Introduction

Another Hype Ltd trading as KPeptides — a company registered in Scotland under company number SC839070 — ("KPeptides", "we", "our" or "us") is the data controller for personal data collected through this website and is committed to protecting your privacy and handling your personal information responsibly. This privacy policy explains how we collect, use, store and protect your personal information when you visit our website, create an account, place an order or contact us.

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable privacy legislation.

2. Who we are

Data controller

Another Hype Ltd trading as KPeptides
Registered in Scotland, company number SC839070
Registered office: 5 South Charlotte Street, Edinburgh, EH2 4AN, United Kingdom
Not VAT registered
Email: admin@kpeptides.uk
Telephone: 07594 606848
Website: https://kpeptides.co.uk

We are not currently registered with the ICO as a data controller under the Data Protection (Charges and Information) Regulations 2018. The site owner should confirm whether registration is required and add the registration number here once obtained.

3. Information we collect

Depending on how you interact with our website, we may collect:

Information you provide

  • Name
  • Billing address
  • Delivery address
  • Email address
  • Telephone number
  • Account login details
  • Information submitted through our contact form
  • Order history
  • Communications with our customer support team
  • Your Research Use Only acknowledgement recorded at checkout

Information collected automatically

  • IP address
  • Browser type
  • Device information
  • Pages viewed
  • Time spent on our website
  • Referring website
  • Cookie identifiers and website usage information

4. How we use your information

  • Process and fulfil orders
  • Create and manage customer accounts
  • Arrange delivery of orders
  • Respond to enquiries and provide customer support
  • Prevent fraud and misuse
  • Improve our website and customer experience
  • Maintain website security
  • Comply with legal obligations

We only process your personal data where we have a lawful basis to do so.

5. Lawful bases for processing

  • Performance of a contract
  • Compliance with legal obligations
  • Legitimate business interests
  • Your consent, where required, such as for certain cookies

6. Payment information

Payments are handled by our payment provider. We do not collect or store your full card details or online banking credentials on our systems.

7. Shipping

To fulfil your order, we share the information necessary for delivery with our shipping provider, including your name, delivery address, and email address or telephone number where required. This information is only shared for the purpose of delivering your order.

8. Cookies

Our website uses cookies and local storage to help provide a better browsing experience. These may be used to:

  • Keep you logged into your account
  • Remember basket contents
  • Improve website functionality
  • Measure website performance
  • Analyse website traffic and page usage

Analytics is provided by Google Analytics 4 (Measurement ID G-X342D1J7JQ) and Microsoft Clarity (Project ID y28np2zrt1). These analytics technologies are only used where you have provided consent, and they are blocked until you click “Accept analytics” on the cookie banner. You can manage or disable cookies through your browser settings. See our cookie policy for detail.

9. Data retention

We retain personal information only for as long as necessary to fulfil orders, meet legal and tax obligations, resolve disputes and maintain business records. Where data is no longer required, it will be securely deleted or anonymised.

10. Data security

We implement appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration and disclosure, including role-based permissions and database-level row security so customers can only read their own records. While we take reasonable precautions, no internet transmission can ever be guaranteed to be completely secure.

11. Your rights

Under UK GDPR, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Restrict processing
  • Object to processing
  • Request data portability
  • Withdraw consent where processing relies upon consent

Requests can be made by contacting us using the details below.

12. Third parties

We only share personal information where necessary to operate our business, including trusted service providers involved in website hosting, website operation, order fulfilment, shipping services, payment processing and website analytics. These providers only receive information necessary to perform their services.

Analytics providers (Google Analytics 4 and Microsoft Clarity) receive usage, device and interaction information necessary to provide analytics. We do not intentionally send personal checkout information such as customer names, postal addresses, or payment-card or bank credentials to analytics providers. However, Google Analytics 4 may receive ecommerce event data associated with shopping activity, such as product identifiers, product names, quantities, prices, order value, currency and transaction identifiers, to help measure the shop and checkout experience. Where a processor stores data outside the UK, transfers are covered by adequacy regulations or the International Data Transfer Addendum.

13. Children's privacy

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

14. Changes to this privacy policy

We may update this privacy policy from time to time. Any changes will be published on this page together with the updated revision date.

15. Contact us

Another Hype Ltd trading as KPeptides
Registered in Scotland, company number SC839070
Registered office: 5 South Charlotte Street, Edinburgh, EH2 4AN, United Kingdom
Not VAT registered
Email: admin@kpeptides.uk
Telephone: 07594 606848
Website: https://kpeptides.co.uk

If you are unhappy with how your personal information has been handled, contact us first so we can try to resolve it. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO):

Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Helpline: 0303 123 1113
ico.org.uk/make-a-complaint